Yes they cycle on and off, for some people its gets too hot and have to turn them off. I guess this was Fords way of not provided selectable heat levels as by the time the heat is off in the cycle for so long your body starts to get cold and hopefully the heat comes back on to start warming you up again. I've had times in the winter where the off cycle lasts too long and turned the heat switch off then back on to get the heat back on.
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